Your four favorite freelancers, together.
We bring our expertise in copy, design, and strategy to tell stories cohesively and creatively.
Ysabel
Yates
(SHE/HER)
WRITING & BRAND STRATEGY
Ysabel is a copywriter and brand strategist with 10+ years of agency, in-house, and freelance experience. She’s worked with brands including Google, Snapchat, American Express, InVision, Foxtrot, Absolut, and more.
When she’s not writing for clients, she writes humor for publications including The New Yorker, McSweeney’s, and Reductress.
Kris
Kopac
(HE/THEY)
CONTENT STRATEGY & SEO
Kris is a content marketing consultant, strategist, and editor with 10+ years of experience in the tech and SaaS startup space.
They have worked with brands including Justworks, Teachable, Dscout, Spring Health, BambooHR, Emburse, Mashable, Bustle, Jezebel, and The Write Life.
Anna
McKendrick
(SHE/HER)
DESIGN & ART DIRECTION
Anna is a Chicago-based designer and art director focused on creating strong brand foundations and systems. She specializes in the hospitality, food packaging, and wellness industries.
She’s worked with brands including The Plaza Hotel, Boka Restaurant Group, Polly Wales, Vaseline, and Northwestern.
Natalia
Garcia
(SHE/HER)
EMAIL MARKETING MANAGEMENT
Natalia is an email marketing specialist who manages the planning and execution of campaigns and automations to engage audiences and drive business goals.
With experience in B2B, DTC, influencers, and educators, her clients include SmartSign, PetHonest, Jiffy, Excuse My Grandma, and more!
"Personal Favorite is OUR personal favorite! With a tight turnaround on a new item that we considered quite precious, this team, quite literally, executed the job perfectly. From concept to creative files, everything was professional, polished, and wildly creative. Highly recommend!"
- Carmel Hagen, Founder and CEO, Supernatural
“I cannot speak highly enough of my satisfaction with the project, its process, and the pricing. Being able to represent Chicago through this partnership was an added bonus.”
- Albert Greene, Team Member, Chicago Riot Rugby
"The Personal Favorite team feels like an extension of Yuvo's marketing team. They communicate clearly, move fast while keeping work quality high, and are a pleasure to work with!"
- Adrienne Smith, SVP of Growth and Marketing, Yuvo Health
WHAT WE DO BEST
